GES launches Global Event Tracker to map where in the world events can take place

GES has launched a new interactive Global Event Tracker, covering key trade show cities over the last 90 days. The tracker shows where events are taking place across the world, and is updated twice a month. It makes use of a traffic light system to show where events are and are not permitted as per Covid-19 restrictions. The tracker can be viewed at this link. Currently, cities showing green are Shanghai, Dubai, Auckland, Welington, and a number of US cities including Orlando, Houston and Miami. Among those in red are London, Paris, Frankfurt and Barcelona. Wendy Gibson, GES Global Chief Marketing Officer, commented: “Working with clients, we understood the need for closely tracking key activities and indicators to determine if a city is able to host a face-to-face event. “Being able to gain insight into what’s occurring at the ground level around the world in tradeshows is key for getting our industry back on its feet. We know it will take time. Some geographies will be able to return sooner than others, but we believe gaining insight on events happening around the world, along with participation and mitigation requirements, will help our industry accelerate the safe return to events.” The...

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